Successful Event Planning
Successful event planning might be needed for a child’s birthday party, a company picnic, a child care centre celebration, a school fun day, a sports presentation or a major corporate event. Whatever it is, the same event planning principles will apply.
Bubbling With Energy have been assisting event planners such as parents, volunteers, social club secretaries, professional corporate event planners etc to plan all kinds of events for over 27 years.
Here are some event planning tips to make your next event successful.
What’s your plan?
The earlier you begin planning the better. In fact, from our experience the very best annual events are those where planning starts immediately after the last event.
Planning includes deciding on the event budget, purpose, who’s the audience, and marketing. It also covers what memorable activities will be booked, sponsorship, catering, and the venue.
The planning committee?
Don’t do it all yourself! Even for a family birthday or anniversary celebration you can delegate catering, greeting or cleaning duties to other family members. In fact, some people get annoyed when they are not asked!
Therefore, for larger events you need to develop and manage an enthusiastic committee of finance, marketing, volunteer coordinators, activity bookers, sponsor minders, etc.
Successful Event Planning includes great activities. The memorable activities you book will depend on the purpose of the event, your audience, and whether it is an indoor or outdoor venue.
For instance, your purpose might be a fundraiser, a community fun day, a product or service brand activation or launch. It might also be a commemorative celebration, a themed activity, an exhibition, or even team building.
For indoor events consider entertainment such as roaming clowns, temporary tattoo artists (yes, they do wash off) or face painters.
Alternatively, if you are having a sports theme, Bubbling with Energy can also supply interactive games. These include the inflatable basketball or soccer shootouts, football passing or the mini golf challenge.
Arcade games are also excellent indoor event ideas.
We also have small jumping castles which can fit into most indoor venues.
For large corporate events and festivals and fetes, consider having carnival rides or a bank of dry or water slides and spectacular obstacles courses. Some of the latter include the Ninja Warrior Challenge (as seen on TV’s The Footy Show), the Extreme Fun Run, the Inflatable Maze, and the Toxic Shock Wipeout Challenge. These exciting names featured in your event advertising will attract visitors. They also add to the memorable experience every successful event planner seeks.
If you really want to go big try the Stunt Jump (yes, it’s a stunt pillow just like those used in high action TV shows or movies).
For smaller events, themed kids jumping castles such as Superhero and Disney inflatables are all the rage. They have theme names like World of Disney, Fairy Tale, Teenage Ninja Mutant Turtles, and Justice League.
Planning a Successful Event – Marketing Tips
- Use every media possible including FaceBook, Instagram, Pinterest, Newsletters, school/parent notices. Ask a sample of potential event visitors how they like to hear about events and follow that advice?
- Media releases should feature the purpose of the event. For example, if you are raising funds for “Koalas burned in recent bushfires”, feature that in your copy. News outlets will grab emotional content like that.
- Ask your suppliers, sponsors, and the venue, to feature your event on their websites.
- Provide copy (including pics) for the “What’s on in XXXX” type websites. Can you imagine how attractive a photo of the Stunt Jump, or one of our large inflatables, will be on those websites.
- You marketing should continue right up until the event starts. If it is an annual activity, the marketing should continue beyond the event to advertise next year’s activity.
Here is a Forbes magazine article about Marketing Successful Events.
After the event seek feedback so that you can honestly congratulate your event planning assistants, and also improve it next time.
Automate all the event information so that you don’t have to reinvent the wheel when looking for successful event activities in the future.
Successful Event Planning with Bubbling With Energy
Finally, you’ve heard the expression “We are here to help!” Well, we are!
Above all, we have the experience, the professional staff, and the widest range of exciting activities to add to the success of your next event. So, contact us now and be safe in the knowledge that we can make your event planning an easier experience.
Bubbling With Energy Entertainment have been in operation for over 27 years.
Contact us for more Successful Event Planning Ideas:
Corporate Customers Ph: (02) 9829 8653 | Private Parties Ph: (02) 9829 8929 or [email protected]
Unit 6/14 Stennett Road, Ingleburn NSW 2565